- this conditioner intensely hydrates while working to repair, strengthen + bring dry, damaged hair back from its breaking point.

- claims - 87% more repair*, 55% less breakage*, 2x stronger* hair after one use.

- innovative bond cure technology - packed with bond cure technology, this conditioner targets the most abundant bonds in your hair, which break the most frequently during daily wear and tear.

- plant butters + vegan proteins - formulated with both plant butters + vegan proteins, the kure is rich in nutrients like omega fatty acids, vitamins, and minerals + can provide keratin-like benefits from a plant source.

- *compared to control when used with the kure bond repair shampoo, clinically tested